نوع مقاله : مقاله پژوهشی
نویسندگان
1 دانشجوی دکتری مدیریت ورزشی، دانشگاه آزاد اسلامی واحد آیتالله آملی، آمل، ایران
2 مازندران ، محمودآباد، خیابان آزادیف دانشکده فنی و حرفه ای، گروه تربیت بدنی و علوم ورزشی
3 استادیار، دانشگاه آزاد اسلامی، چالوس، ایران
چکیده
کلیدواژهها
عنوان مقاله [English]
نویسندگان [English]
The aim of the present research was to identify the effective factors on the cultural-economic development of equestrian sport with the approach of resistance economy. The present research method is qualitative and based on data-based theory. The statistical population of the research included experts in the field of marketing and income generation, sports economists, specialist professors, sports marketers and presidents and vice presidents of sports organizations, especially equestrian federations, managers, experts of the General Department of Sports Physical Education, and line and staff managers of federations in the number of 16 people. The sampling method was purposeful and the interviews were conducted in a semi-structured manner. Based on the results of the analysis of qualitative data obtained from the interview, the analysis of factors affecting the cultural-economic development of equestrian sport is in the form of 3 selective codes, 10 central codes and 55 open codes. The obtained results of 3 concepts; policy improvement, sports improvement and performance improvement by including factors such as; Cultural factors, administrative factors, legal-research factors, structural factors, infrastructural factors, executive factors, marketing factors, developmental factors, corrective factors, and service factors were identified in connection with factors affecting cultural-economic development. Finally, it is concluded that sports officials and club managers can promote the cultural growth and development of equestrian sports by introducing more equestrian sports in the form of promotional books and brochures and spreading traditional culture among Iranian ethnic groups.
کلیدواژهها [English]
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